WE CHAMPION YOUTH MENTAL HEALTH BY BUILDING RESILIENT MINDSETS THAT EMPOWER PRE-TEENS AND TEENS TO THRIVE.

150
+
Youth served through sustained, community-based mental health programming
120
+
Hours of programming delivered across after-school programs, pop-up workshops, and exposure trips
90
%
MiMental Mindset participants report improved emotional regulation and coping skills
$
1.8
M+
Invested in community mental health programming and college scholarships

THE STORY MUST BE TOLD

Melvin and Monique Rodriguez were teenagers when they found the love of a lifetime in the halls of Thornton High School. While they envisioned their future together, little did they know they would build a legacy that would change the lives of millions. Monique, hailed as the “Queen of Hair,” transformed the beauty industry with her innovative vision.

Together, they forged Mielle Cares, a testament to their shared dedication to community empowerment. Recognizing the lack of mental health resources for teens, they committed their life’s work to bridging that gap while creating generational cycles of success and prosperity in the community that raised them.
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EXECUTIVE BOARD OF DIRECTORS

Monique Rodriguez, CEO of Mielle Organics
Monique Rodriguez
CEO of Mielle Organics
Monique Rodriguez is founder and CEO of Mielle, one of the fastest-growing, Black-founded, women-led beauty brands. She led its partnership with P&G Beauty and became the first Black woman to secure a non-controlling nine-figure investment. She empowers women through entrepreneurship, education, and Mielle Cares.
Melvin Rodriguez, COO of Mielle Organics
Melvin Rodriguez
COO of Mielle Organics
Melvin Rodriguez is COO of Mielle Organics, helping scale the brand into a global beauty leader. A Chicago native with 20+ years at UPS, he brings a strong tech and operations background. Grounded in faith, family, and discipline, he focuses on growth, customer needs, and building a lasting family-owned business.
Marilyn Battiel Jones, CEO, B Fragranced LLC™
Marilyn Battiel Jones
CEO, B Fragranced LLC™
Marilyn, a Chicago native, holds degrees in Finance and Business and has led teams at top Fortune 500 companies. She is now CEO of B Fragranced LLC™. A wife and mother, she draws purpose from early life loss, channeling it into resilience, entrepreneurship, and a deep commitment to family and growth.
Shonta Connolly, Executive Director, Mielle Cares
Shonta Connolly
Executive Director, Mielle Cares
Shonta Connolly is CEO of Mielle Cares, leading national initiatives that support the mental wellness, resilience, and leadership development of preteens and teens. She drives grantmaking, curriculum-based programs, and strategic partnerships, empowering youth to grow, heal, and lead with purpose.
Bernice Billups, Executive Director of Global Engagement, The Boeing Company
Bernice (Bea) Billups
Executive Director of Global Engagement, The Boeing Company
Bernice Billups is Executive Director of Global Engagement at Boeing, leading national education and workforce strategy. A Chicago native, she mentors youth and advances underserved communities. Her impact has earned national honors, and she holds a B.S. in Business Administration.